Social Media - Middle East

Dubai is a busy city and customer service at banks in metropolitan cities is always important. Banks in Dubai understand that their customers not always have the time to bank during their 2 hour breaks or during their work hours.

To make banking more convenient, Banks in Dubai have opened customer service centres at prominent shopping centres, armed with designated customer service representatives to advice their valuable consumers on their full range of products and services. Banks go the extra mile in ensuring their customer service is top notch and adds to customer delight.

As for any business that is in a competitive market like Dubai, it is important to achieve customer delight in order to survive. Customer Service is becoming more critical for banks in Dubai to maintain their market shares. Banks in Dubai are driven to develop a modified SERVQUAL for measure their customer service.

Ethos Consultancy pinpoints development areas in the customer service of banks and improves them. Ethos Consultancy’s methods have been tested and are reliable. Their validity and results indicate that the instrument is pinpointed to the Middle East market. Ethos consultancy helps bank management focus their attention on customer service dimensions that matters to customers in Dubai.